Johanna Pryor
EXPERIENCE
Assistant Manager (Seasonal) & Shift Lead Jan. 2023 - Present
Ben and Jerry’s
Assisted in managing day-to-day operations of a high-volume ice cream shop, ensuring exceptional customer service, efficient workflows, and adherence to company standards. Work closely with the store manager to recruit, train, and lead a team of 12, manage inventory, and foster positive relationships with suppliers, upper management, and employees.
Key Accomplishments:
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Honored with the Fundamental All-Star of the Year award across 14 scoop shops with over 100 employees.
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Increased average customer satisfaction rating from 4.6 to 4.8 out of 5 on google, with over 20 positive reviews highlighting my customer service and interpersonal skills.
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Assisted in driving 7% sales growth of specialty products in 3 months to achieve quarterly goal
Marketing Intern May 2022 - Aug. 2022
Primo Partners
Managed an internal project and database, wrote copy for internal and external communication, managed social media, and created a sponsorship package for fundraising..
Key Accomplishments:
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Increased social media following by 11.4%, engagement by 70.6%, and accounts reached by 217% by creating content and managing the account.
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Produced a Guerrilla Marketing Campaign which generated an extra $2,635 in sales
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Executed weekly events which increased sales revenue by 23% on average
Assistant Director of Events May 2022 - Dec. 2022
USF American Marketing Association
Assisted in planning, promoting, managing and producing 1-2 events per month as well as marketing week and the end of semester banquet. Led weekly events committee meetings.
Key Accomplishments:
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Achieved 1st place of over 330 AMA collegiate chapters for marketing week which is led entirely by the events committee
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Ranked 7th out of over 330 AMA collegiate chapters overall
EDUCATION
University of South Florida | Bachelor of Science in Integrated Public Relations and Advertising May 2024
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Awarded first place in USF's international photography contest
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Created a comprehensive marketing campaign for a client
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Participated in Ad Club, American Marketing Association and USF Book Club.
HARD SKILLS
Microsoft Office| Google Workspace | Adobe Photoshop | Adobe Illustrator | Adobe InDesign | Mailchimp | Constant Contact | Salesforce | Canva | Digital Marketing | Hootsuite | Interpersonal Relations | Event Planning | Project Management | Copywriting | Editing | Research | Design | Content Creation |
INTERESTS
Reading (contemporary/historical fiction, memoirs, self-help, & fantasy) | Mass Transit & City Planning | Social Justice & Sustainability | Acrylic Painting (would love advice) | Solo Travel (So far NYC, Atlanta, Chicago, Florence, Berlin, Amsterdam, Barcelona, Madrid & Paris) | Being An Aunt..To Twins! (soon) | Dancing Poorly (but with enthusiasm) |
