About My Internship
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Managed local social media and increased following by 11.4%, increased engagement by 70.6%, and increased accounts reached by 217%.
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Designed an internal project and database to increase employee engagement with company culture
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Used Salesforce and RingCentral to contact and manage leads for catering opportunities
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Created internal and external newsletters using constant contact
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Built a comprehensive sponsorship package and plan for Primo’s 2023 Women In Business Conference, created a contact list of potential sponsors and began securing sponsorships
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Coordinated weekly events which increased sales revenue by 23%
Women in Business Leadership Conference
Project Type
Fundraising Plan & Sponsorship Package
Role
Fundraising Officer, Creative Director
Developed a sponsorship package and strategic plan for Primo's 2023 Women In Business Conference, ensuring financial support. Compiled a targeted sponsor list, crafted outreach emails, and initiated donation acquisition to establish meaningful partnerships for the event's success.
Summer Music Series
Project Type
Event Series
Role
Event Coordinator
I organized a Summer music series at Ben and Jerry's Midtown, a weekly event that showcased local performers, face painting, games, and overall fun.
Taking on the responsibility single-handedly, I faced the challenge of a minimal budget but successfully secured performers and face painters through local advertisements and networking efforts.
To promote the event, I ran targeted social media advertisements on Facebook and Instagram, designed eye-catching in-shop flyers, and personally reached out to our regular customers to encourage attendance.
The result of these efforts was a remarkable 23% increase in revenue compared to the same day and time in the previous quarter, highlighting the success of the event series.
